Dave Morin, a senior facebook executive, posted this article showing that facebook is now one of the twenty most trusted companies in America. Why?
Here is my thought about sharing, privacy and trust. People succumb to the psychological force of ‘cognitive dissonance.’ Cognitive dissonance says that you have to reconcile contradiction between behaviors [...]
I am *extremely* bullish about the social internet in general, and in facebook connect in particular. Here is a nice slide deck that helps frame the opportunity by imagining what Amazon and iTunes might look like with real facebook connect functionality.
Portable Social Graphs - Imagining their Potential
View SlideShare presentation or Upload your own. (tags: [...]
I just watched Mark Zuckerberg’s speech announcing Facebook Connect. The Internet is going social. (By the way, CNET has some really video coverage of technology. I watched two “daily briefs” that automatically started after this video ended about Facebook Connect and iPhone apps that were both really good.) In any event, [...]
This presentation by the founder of RockYou has (almost) everything you need to know about viral marketing. A tour de force if you want to understand this kind of stuff.
Free TV : Ustream
I recently posted about annoying Robocalls that I’ve received. In response to them, I’ve changed my phone setting so that no one who hides their phone number can call me. But that hasn’t stopped the robocallers. I just received my 40th or so “second notice” about my auto-warranty. This time, I [...]
This blog post by Mark Pesce presents the case that social networking is revolutionizing human social creation. Here is a breathless snippet:
We have a drive to connect and socialize: this drive has now been accelerated and amplified as comprehensively as the steam engine amplified human strength two hundred and fifty years ago. Just [...]
I was asked by PARC to present again on the psychology of facebook. (Why do some applications go viral? You can read my speaking notes or watch this 1 min 52 sec screencast that is almost identical in content or grab the slides or handout.) But the main reason to reprise that post [...]
This article details how an application on facebook is helping to spread spyware called “Zango”. When I saw the headline, I was worried that this violation involved the features that facebook offers. But in fact, the spyware is just a link to install malicious code on your computer. It can only be [...]
Here’s a link to the slides from the other presenters from our facebook expo. Lots of interesting ideas and data, even if it’s a little decontextualized without speakers’ notes.
Here’s a nice outline of raw notes of the 2hrs of demos that we presented yesterday. It may or may not make sense to you if you aren’t involved in the space, or if you didn’t actually attend the event.
One other note: Facebook changed it’s status function by removing the previously mandatory ‘is’. [...]
Look ma! Someone decided to post a video of my presentation last night on a prominent facebook blog.
My Stanford class on facebook apps is wrapping up. As a class of 80 students, we created 40 or so applications that run within facebook’s social network. As of last night, more than 16 [...]
I argue that (1) there is a hierarchy of identity, and (2) that engagement increases as you move up this hierarchy. Furthermore, (3) your identity has two distinct but interactive components: social and personal. These three claims suggest a framework that we can use to map activities, both from web 2.0 and the [...]
Facebook and Open Social are currently the “next big thing.” In a way, they are taking over the mindshare previously occupied by the vaguely defined “web 2.0″ crowd. For example, Kleiner Perkins has publicly stated that it isn’t interested in web 2.0 companies. First, let me define those two concepts and then explain [...]
It’s not quite as good as the previous video on super poke, but I still found it amusing.
Via this post from a smart friend of mine who is worried that we are putting too much trust in facebook.
About
I am a grad student at Stanford University in the Communication Department and a founder of e-thePeople.org, a digital townhall. A longer, more self-indulgent bio.
Einstein Eightball
"The secret to creativity is knowing how to hide your sources."
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Please send me email at mike (at) weiksner (dot) com
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